Video: Buyers’ 8 Most Common Concerns

Click here to watch this week’s video! As a sales professional, your job is to figure out exactly what prospective clients care about. How do you do that? It’s easy — ask your prospects questions based on the eight things that buyers typically care...

How to Develop and Maintain Raving Fans

By Jeff Beals Have you ever had a raving fan? Does your organization have raving fans? In 2004, Random House released a book called Raving Fans by Ken Blanchard and Sheldon Bowles. The book was intended to help companies improve their customer service. The authors’...

Is Cross-Selling Actually a Bad Thing???

By Jeff Beals Thanks to widespread media coverage of the recent Wells Fargo fake-account scandal, the sales profession has a new villain. It’s called, “cross-selling.” And you might add another villain to the list: “Sales culture.” In Wells Fargo’s world,...