Click here to watch this week’s video! As a sales professional, your job is to figure out exactly what prospective clients care about. How do you do that? It’s easy — ask your prospects questions based on the eight things that buyers typically care...
By Jeff Beals In a competitive selling situation, communication is often not completely straightforward. Sellers and buyers sometimes don’t see eye to eye, and while sellers are ideally supposed to see themselves as “buyer coaches” and “purchase facilitators,”...
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