“Telephone prospecting is a waste of time, because all I ever do is leave voicemails. Nobody ever answers the phone.” That’s what a sales rep told me last week during one of my workshops. His comment was not unique. I hear those words all the time. Few topics in the...
By Jeff Beals In last week’s article, we analyzed a poorly executed sales voicemail I had received. This week, we go a little further and talk about what you SHOULD do when leaving a voicemail for a cold prospect. Focus on the Recipient’s Value – Make your voicemails...
By Jeff Beals As a sales consultant, I enjoy analyzing the various voicemail solicitations I receive each week. Like you, I receive a lot of them. Here is a transcript of a voicemail I received just yesterday: “Hi Jeff. My name is Zach, and I’m with [Company...
By Jeff Beals Let’s say it’s Tuesday morning at 7:30, the start of your weekly phone prospecting time. You did your pre-call research the previous day and have your list of prospects ready to go. You sit down at your desk, dial the first prospect’s number and… You...
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