How to Survive in a Post-Cold-Calling World

By Jeff Beals In 2007, it took an average of 3.68 cold-call attempts to reach a prospect. Today it takes eight attempts.  That’s according to TeleNet and Ovation Sales Group.  Some studies have indicated it requires 10 to 12 attempts to reach an executive-level...

Do Storytellers Really Close More Deals?

By Jeff Beals As a person who has long believed in the power of storytelling, a recent Wall Street Journal headline caught my attention: “Why Good Storytellers Are Happier in Life and in Love.” In the article, writer Elizabeth Bernstein writes that since the dawn of...